The Design Of Future Things; Strategic Design; Creating the Perfect Design Brief

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A comprehensive, detailed brief becomes the guiding document for the entire design process, and spells out exactly what you, as the designer, need to do, and the constraints within which you need to do it.In this article we’ll examine the basics needed for a great design brief which should help ease your design work and avoid any problems with your clients.Here are the essential elements of a good design brief:

1.Objectives and goals of the new design

2.Budget and schedule

3.Target audience

4.Scope of the project

5.Available materials/required materials

6.Overall style/look

7.Any definite “Do nots”

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